Writer:admin Time:2026-01-07 06:42 Browse:℃
High-pigment eyeshadows are essential for professional makeup, influencer-led trends, and premium cosmetic lines. Their rich color payoff, vibrant finishes, and blendability make them highly desirable among consumers worldwide.
For brands, high-pigment eyeshadows provide:
Higher perceived value and brand differentiation
Strong social media and influencer marketing appeal
Opportunities for seasonal or limited-edition launches
Cross-selling potential with palettes, liners, and lip products
As a leading Guangzhou OEM cosmetics factory, we offer high-pigment eyeshadow manufacturing services tailored for private label brands, distributors, and wholesalers globally.
The global eye makeup market is valued at over USD 15 billion, with high-pigment eyeshadows representing one of the fastest-growing segments.
Key growth drivers include:
Rising social media exposure and influencer collaborations
Popularity of multi-shade palettes
Expansion of private label brands
Increased demand for professional-quality makeup
Recent industry data shows annual growth of 7–12% in high-pigment eyeshadows, especially in Asia-Pacific and North America.
| Region | Market Characteristics | Popular High-Pigment Types |
|---|---|---|
| North America | Trend-driven & influencer-led | Matte + shimmer professional palettes |
| Europe | Clean beauty & regulated | Neutral, vegan high-pigment palettes |
| Middle East | Bold, glamorous looks | Metallic & glitter finishes |
| Southeast Asia | Youth-focused & social commerce | Vibrant compact palettes |
| Latin America & Africa | Value-conscious | Multi-use wearable palettes |
Guangzhou OEM factories provide flexible formula development and scalable production to meet diverse market demands.
Guangzhou is recognized as China’s hub for color cosmetics manufacturing, especially for pressed powders and high-pigment formulations.
Fully integrated raw material and pigment supply chain
Advanced R&D for high-pigment, low-fallout formulas
Competitive production costs and MOQs
Experienced global export compliance support
Fast trend-driven formula development
| Factor | Guangzhou, China | Europe | USA |
|---|---|---|---|
| MOQ Flexibility | High | Medium | Low |
| Production Cost | Low | High | High |
| Formula Innovation | Very High | Medium | Medium |
| Lead Time | 30–45 days | 60–90 days | 60+ days |
| OEM/ODM Support | Full-service | Limited | Limited |
Guangzhou offers speed, cost efficiency, and customization ideal for B2B buyers.
We provide a wide range of high-pigment eyeshadow formats:
Pressed powder eyeshadows
Baked high-pigment powders
Cream and hybrid powder-cream formulas
Multi-pan professional palettes
Multi-use high-pigment palettes (eyes, blush, highlight)
| Customization Area | Available Options |
|---|---|
| Finish | Matte, shimmer, metallic, satin, glitter |
| Texture | Silky, buttery, pressed |
| Pigmentation | Sheer to ultra-pigmented |
| Shade Count | 1-pan to 30+ pan palettes |
| Functional Claims | Vegan, talc-free, cruelty-free |
Brands can design products for professional makeup artists, retail consumers, or influencer collaborations.
Our Guangzhou OEM factory focuses on performance, safety, and stability.
Ultra-high color payoff with minimal fallout
Smooth blending and buildable coverage
Long-lasting wear
Stable pressed powders to reduce breakage
Comfortable, crease-free application
Treated pigments for enhanced adhesion
Talc-free, mica-controlled systems
Silicone or oil-binder technology for smooth texture
Vegan and cruelty-free ingredients
Optional shimmer or glitter effects
All formulas undergo stability, safety, and performance testing before mass production.
Export markets require strict compliance. Our OEM factory follows all major standards:
EU Cosmetics Regulation (EC 1223/2009)
US FDA cosmetics guidelines
ASEAN Cosmetic Directive
Middle East GSO / SASO standards
Ingredient review and documentation
MSDS & COA preparation
Stability and microbial testing
Labeling, claims, and regulatory review
This ensures smooth global market entry.
OEM is ideal for brands with existing formulas or specifications.
OEM Includes:
Formula replication or optimization
Shade matching
Bulk production and assembly
Filling, labeling, and QC
ODM suits new brands, influencers, and private label projects.
ODM Includes:
Market research and trend-based color development
Formula creation
Palette design & packaging
Full private label solution from concept to export
| Step | Description |
|---|---|
| 1 | Market research & product concept |
| 2 | Formula development & lab samples |
| 3 | Shade selection & pigment testing |
| 4 | Stability & safety testing |
| 5 | Packaging mold & design confirmation |
| 6 | Bulk production |
| 7 | Palette pressing, assembly & QC |
| 8 | Export packing & shipment |
Typical lead time: 35–50 days depending on palette complexity.
High-pigment eyeshadows rely heavily on premium and attractive packaging.
Compact plastic palettes
Paperboard palettes with mirrors
Magnetic closure palettes
Metal tin palettes
Eco-friendly recyclable options
| Packaging Type | Brand Positioning | Target Market |
|---|---|---|
| Plastic compact | Mass-market | Retail & online |
| Magnetic palette | Premium | USA & Europe |
| Paperboard | Eco-conscious | EU & AU |
| Metal tin | Limited edition | Influencer & gifting |
Custom printing, embossing, foil stamping, and inserts are supported.
Client: US-based influencer brand
Product: 15-color high-pigment palette
Order Quantity: 50,000 units
Results:
Factory cost per unit: USD 4.50
Wholesale price: USD 12.00
Retail price: USD 36.00
First batch sold out within 6 weeks
This demonstrates the high branding power and profitability of high-pigment eyeshadow production.
Our Guangzhou OEM factory provides full export support:
Optimized cartons and pallets
HS code classification
Commercial invoice & packing list
FOB, CIF, and DDP incoterms
USA, Canada, UK, Germany, France, Italy, UAE, Saudi Arabia, Thailand, Vietnam, Indonesia, Australia, Brazil, Mexico, and Africa.
Influencer and social media-driven palette releases
Neutral everyday shades with pop colors
Limited-edition & seasonal collections
Vegan, talc-free, and clean beauty formulas
Multi-use palettes for eyes and face
Guangzhou OEM factories stay competitive by rapidly adapting formulas and packaging to market trends.
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These keywords target B2B buyers, private label brands, and distributors globally.
✔ Experienced OEM/ODM team for high-pigment formulations
✔ Flexible MOQs for private label brands
✔ Stable quality control systems
✔ Competitive pricing & reliable lead times
✔ Strong regulatory compliance & export expertise
Whether you are:
Launching a new beauty brand
Expanding a private label collection
Collaborating with influencers for palette releases
Supplying wholesale or retail channels
Our Guangzhou OEM high-pigment eyeshadow services provide a professional foundation for long-term global success.
📩 Contact us today for samples, quotes, and tailored OEM/ODM solutions.
Whatsapp: +8618998453346
Phone: +8618998453346
Tel: +8618998453346
Email: [email protected]
Addr: Baiyun District, Guangzhou, Guangdong Province, China