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Custom Cream Eyeshadow Production – Guangzhou Cosmetics Factory

Writer:admin Time:2026-01-07 06:42 Browse:


Introduction: Cream Eyeshadows – A High-Demand Color Cosmetic Product

Cream eyeshadows are increasingly popular for their blendable texture, long-lasting wear, and vibrant color payoff. Unlike powders, cream eyeshadows provide smooth application, richer pigmentation, and versatility for multi-use applications, making them a favorite among both professional makeup artists and retail consumers.

Brands benefit from cream eyeshadows by:

  • Offering premium, easy-to-use products

  • Supporting limited edition and seasonal launches

  • Building a cohesive eye makeup line

  • Increasing repeat purchase and consumer loyalty

As a leading Guangzhou OEM/ODM cosmetics factory, we specialize in custom cream eyeshadow manufacturing, supporting private label brands, distributors, and global wholesalers from concept to export.


Global Cream Eyeshadow Market Analysis

Market Size and Growth

The global eye makeup market exceeds USD 15 billion, with cream eyeshadows representing a high-growth niche. Key drivers include:

  • Rising demand for blendable, long-lasting textures

  • Social media and influencer trends emphasizing vibrant cream colors

  • Expansion of private label and indie beauty brands

  • Multi-functional products that work for eyes, face, and highlighter

Recent industry data indicates annual growth of 7–11% in cream eyeshadows, particularly in North America, Asia-Pacific, and Europe.

Regional Market Overview

RegionMarket CharacteristicsPopular Cream Eyeshadow Types
North AmericaTrend-driven & influencer-ledMatte cream, metallic cream, shimmer cream
EuropeClean beauty & regulatory-focusedNeutral cream, vegan formulations
Middle EastGlamorous & bold looksMetallic & glitter-infused cream shadows
Southeast AsiaYouth-focused & social commerceColorful, multi-use cream eyeshadows
Latin America & AfricaValue-oriented & mass-marketEveryday wearable cream shades

Guangzhou OEM/ODM factories can deliver products tailored to diverse regional demands, ensuring trend alignment and regulatory compliance.


Why Guangzhou is Ideal for Cream Eyeshadow OEM/ODM Production

Guangzhou is recognized as China’s premier color cosmetics hub, particularly for cream-based products and innovative formulas.

Key Advantages

  • Integrated raw material supply chain for pigments, waxes, and oils

  • Advanced R&D for cream texture, long-lasting formulas, and high pigmentation

  • Competitive production costs and flexible MOQs

  • Experienced in global export compliance and documentation

  • Rapid trend-driven formula development for B2B brands

Manufacturing Location Comparison

FactorGuangzhou, ChinaEuropeUSA
MOQ FlexibilityHighMediumLow
Production CostLowHighHigh
Formula InnovationVery HighMediumMedium
Lead Time30–45 days60–90 days60+ days
OEM/ODM SupportFull-ServiceLimitedLimited

Guangzhou offers the best balance of speed, cost, and customization for B2B private label brands.


Cream Eyeshadow Product Types & Customization

We provide a full range of cream eyeshadow formats for OEM/ODM:

  • Single pan cream eyeshadows

  • Multi-pan cream palettes

  • Multi-use cream sticks (eyes & face)

  • Long-wear waterproof cream formulas

  • Shimmer, metallic, matte, and satin finishes

Customization Options

Customization AreaAvailable Options
FinishMatte, shimmer, metallic, satin, glitter
TextureSmooth, blendable, long-wear
PigmentationMedium to ultra-pigmented
Shade CountSingle pan to 20+ pan palettes
Functional ClaimsWaterproof, vegan, talc-free, cruelty-free

Brands can design products tailored for professional makeup, retail consumers, or influencer-led collections.


Formula Advantages of Cream Eyeshadows

Our Guangzhou OEM factory focuses on high-performance, stable, and user-friendly formulas.

Key Formula Benefits

  • Smooth, tug-free application

  • High pigmentation with minimal blending effort

  • Long-lasting, smudge-resistant wear

  • Multi-use formulation for eyes, face, and highlighting

  • Safe, comfortable, and lightweight

Ingredients & Technology Options

  • Natural waxes and oils for smooth texture

  • Silicone blends for waterproof and long-lasting wear

  • Pigment dispersion for vibrant, high-color payoff

  • Vegan and cruelty-free formulas

  • Optional shimmer, metallic, or glitter effects

All formulas undergo stability, safety, and compatibility testing before bulk production.


Regulatory Compliance & Ingredient Safety

Export markets require strict regulatory adherence. Our Guangzhou factory complies with:

  • EU Cosmetics Regulation (EC 1223/2009)

  • US FDA cosmetic guidelines

  • ASEAN Cosmetic Directive

  • Middle East GSO / SASO standards

Compliance Services

  • Ingredient compliance review

  • MSDS & COA documentation

  • Stability & microbial testing

  • Labeling, claims, and regulatory review

This ensures smooth global market entry and risk mitigation.


OEM vs ODM Cream Eyeshadow Production

OEM Services

OEM is ideal for brands with existing formulas, shades, or palette designs.

OEM Includes:

  • Formula replication or optimization

  • Shade matching and color calibration

  • Bulk production and assembly

  • Filling, labeling, and QC

ODM Services

ODM is ideal for new brands, influencers, and private label projects.

ODM Includes:

  • Market research and trend-based color development

  • Formula development from scratch

  • Palette and packaging design

  • Full private label solution from concept to export


OEM/ODM Production Workflow for Cream Eyeshadows

StepDescription
1Market research & product concept
2Formula development & lab samples
3Shade selection & color testing
4Stability & safety testing
5Packaging design & mold confirmation
6Bulk production
7Filling, palette assembly & QC
8Export packing & shipment

Typical lead time: 30–50 days depending on complexity.


Packaging Design & Branding for Cream Eyeshadows

Premium packaging is crucial for cream eyeshadows, especially for retail, influencer collaborations, and gifting products.

Packaging Options

  • Compact plastic jars

  • Multi-pan palettes with mirrors

  • Magnetic closure palettes

  • Glass or acrylic pots for cream shadows

  • Eco-friendly recyclable packaging

Packaging Strategy Table

Packaging TypeBrand PositioningTarget Market
Plastic jarMass-marketRetail & online
Magnetic palettePremiumUSA & Europe
Acrylic potInfluencer / luxurySocial media & gifting
Eco-friendly packagingClean / sustainableEU & AU

Custom printing, embossing, foil stamping, and inserts are supported.


Case Study: Private Label Cream Eyeshadow Collection

Client: Mid-size European private label brand
Product: 12-color cream eyeshadow palette
Order Quantity: 70,000 units

Results:

  • Factory cost per unit: USD 3.80

  • Wholesale price: USD 10.50

  • Retail price: EUR 30.00

  • Repeat order within 4 months

This illustrates the profitability and branding power of custom cream eyeshadows.


Export Logistics & Global Shipping

Our Guangzhou factory provides end-to-end export solutions:

  • Optimized cartons and pallets

  • HS code classification

  • Commercial invoice & packing list

  • FOB, CIF, and DDP incoterms

Key Export Markets

USA, Canada, UK, Germany, France, Italy, UAE, Saudi Arabia, Thailand, Vietnam, Indonesia, Australia, Brazil, Mexico, and Africa.


Market Trends Driving Cream Eyeshadow Production

Key Trends

  • Matte and shimmer combos in one palette

  • Multi-use palettes for eyes, cheeks, and face

  • Vegan, talc-free, and clean beauty products

  • Limited-edition influencer collections

  • Seasonal launches & social media-driven releases

Guangzhou OEM factories maintain competitive advantage through fast formula adaptation and innovative packaging.


Why Partner with Our Guangzhou Cream Eyeshadow Factory?

  • ✔ Experienced OEM/ODM team specializing in cream formulations

  • ✔ Flexible MOQs for private label brands

  • ✔ Stable quality control systems

  • ✔ Competitive pricing & reliable lead times

  • ✔ Strong regulatory and global export expertise


Start Your Custom Cream Eyeshadow OEM Project Today

Whether you are:

  • Launching a new beauty brand

  • Developing a private label cream eyeshadow collection

  • Collaborating with influencers

  • Supplying wholesale or retail channels

Our Guangzhou OEM/ODM cream eyeshadow production services provide a professional foundation for global growth.

📩 Contact us today to request samples, quotes, and customized OEM/ODM solutions.


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