Writer:admin Time:2026-01-07 06:45 Browse:℃
Whitening creams, also known as brightening or lightening creams, are highly sought-after skincare products designed to reduce hyperpigmentation, even skin tone, and promote radiant skin.
For private label skincare brands, whitening creams provide:
Premium positioning for sensitive, dry, or aging skin markets
Opportunities to customize active ingredients, such as niacinamide, arbutin, vitamin C, kojic acid, and botanical extracts
Flexibility in formulations: cream, lotion, emulsion, gel-cream
Compatibility with clean-label, vegan, cruelty-free, and hypoallergenic formulations
Our Guangzhou cosmetics factory delivers end-to-end OEM/ODM whitening cream production, ensuring high-quality products suitable for international markets.
The global skin whitening and brightening products market is projected to reach USD 12.5 billion by 2030, with an expected CAGR of 6.1%. Growth drivers include:
Rising concerns over uneven skin tone, sun damage, and hyperpigmentation
Increasing awareness of daily skin brightening routines
Demand for dermatologist-approved, gentle, and safe whitening solutions
Expansion of direct-to-consumer (DTC) and online retail platforms
| Region | Consumer Focus | Popular Whitening Features |
|---|---|---|
| North America | Sunspots, pigmentation | Niacinamide, vitamin C, AHAs, SPF |
| Europe | Natural and sensitive skin | Arbutin, plant extracts, fragrance-free |
| Asia-Pacific | Brightening and even skin tone | Kojic acid, niacinamide, licorice root, glutathione |
| Middle East | Premium skincare | Antioxidant-rich, hydrating, luxury textures |
| Latin America | Affordable brightening | Multi-functional creams with anti-aging benefits |
Guangzhou manufacturers can adapt formulas, textures, and packaging to meet these regional demands.
Access to high-quality actives, including niacinamide, arbutin, vitamin C derivatives, and botanical extracts
Advanced production technology for stable cream, lotion, gel-cream, and emulsion textures
ISO-class cleanroom facilities ensure product safety, stability, and consistency
Flexible minimum order quantities (MOQs) suitable for startups and established brands
Expertise in international compliance, testing, and global export logistics
| Factor | Guangzhou | Europe | USA |
|---|---|---|---|
| Production Cost | Low–Medium | High | High |
| Formula Customization | Full-service | Partial | Partial |
| Packaging Options | Jar, tube, pump, sachet | Limited | Limited |
| OEM/ODM Capability | Full-service | Partial | Partial |
| Export Experience | Extensive | Medium | Medium |
Our factory provides OEM/ODM services for a variety of whitening cream types:
Brightening creams for uneven skin tone
Anti-spot creams targeting sun spots, freckles, and pigmentation
Post-procedure creams for laser or chemical peel recovery
Combination creams for whitening plus hydration or anti-aging
Luxury whitening creams with antioxidant and anti-inflammatory benefits
| Element | Options |
|---|---|
| Active Ingredients | Niacinamide, arbutin, vitamin C, kojic acid, licorice root extract, glutathione |
| Base Type | Cream, gel-cream, emulsion, lotion |
| Function | Brightening, anti-pigmentation, antioxidant, anti-aging |
| Texture | Lightweight gel, creamy emulsion, rich cream |
| Packaging | Jar, tube, pump, sachet |
| Claims | Vegan, cruelty-free, fragrance-free, hypoallergenic, dermatologist-tested |
Effective whitening creams require precision formulation to ensure efficacy, safety, and skin tolerance:
Multi-targeted brightening effect: reduces pigmentation, dark spots, and dullness
Hydrating and antioxidant-rich formulas for skin protection
Stable and long-lasting formulations
Suitable for sensitive skin and all climates
Niacinamide: Reduces melanin transfer, strengthens skin barrier, anti-inflammatory
Arbutin: Inhibits melanin formation, evens skin tone
Vitamin C derivatives: Brightens, reduces sun damage, provides antioxidant protection
Kojic acid: Inhibits melanin synthesis
Botanical extracts: Licorice root, mulberry, and green tea soothe and calm skin
Our factory maintains strict quality control standards for whitening creams.
EU Cosmetics Regulation (EC 1223/2009)
US FDA Cosmetics Guidelines
ASEAN Cosmetic Directive
Middle East GSO / SASO
Raw material verification and testing
pH, viscosity, and stability evaluation
Microbial and preservative efficacy testing
Packaging safety and compatibility assessment
Final batch approval for shipment
Replication or enhancement of existing whitening formulas
Adjustment of active concentration, texture, and base type
Bulk production with private label filling
Custom branding, labeling, and artwork
Market research and trend-based product development
Custom formulations for skin brightening, anti-pigmentation, and hydration
Full packaging design, labeling, and artwork support
Regulatory compliance and safety testing
End-to-end project management from concept to shipment
| Step | Description |
|---|---|
| 1 | Market research & product concept |
| 2 | Formula development & active optimization |
| 3 | Sample production & stability testing |
| 4 | Packaging selection & design |
| 5 | Regulatory compliance & safety testing |
| 6 | Bulk manufacturing & filling |
| 7 | Quality control & batch approval |
| 8 | Packing & international shipment |
Typical lead time: 25–45 days, depending on formulation complexity and packaging.
Packaging is crucial for consumer appeal, usability, and product protection.
Jars for rich or luxurious creams
Tubes for daily-use and travel-friendly creams
Pump bottles for hygienic dispensing
Sachets for trials, samples, or subscription boxes
| Packaging Type | Brand Positioning | Target Market |
|---|---|---|
| Jar | Luxury, high-end | Premium skincare & gifting |
| Tube | Everyday use | Mass-market, retail & online |
| Pump | Hygiene-focused | Spas, salons, DTC |
| Sachet | Trial, subscription | E-commerce, travel-friendly |
Client: Asian skincare brand
Product: Niacinamide & arbutin whitening cream
Order Quantity: 200,000 units
Project Highlights:
Lightweight, fast-absorbing cream for daily use
Dual packaging: pump bottles for retail, sachets for trial subscriptions
Custom branding and eco-friendly secondary packaging
Results:
Factory cost per unit: USD 4.20
Wholesale price: USD 11.00
Retail price: USD 32.50
Repeat orders within 2 months due to strong consumer acceptance
We provide full-service logistics for safe international delivery:
Export-grade cartons and pallets
HS code classification
Commercial invoices & packing lists
Certificates of origin as needed
Shipping terms: EXW, FOB, CIF, DDP
North America
European Union
Middle East
Southeast Asia
Australia & New Zealand
Multi-functional creams combining whitening, hydration, and anti-aging
Clean-label, vegan, cruelty-free, and hypoallergenic formulations
Innovative textures: gel-cream, emulsion, or lightweight lotion
Travel-size and subscription-friendly packaging
Post-procedure and sensitive skin-focused formulations
Guangzhou manufacturers can adapt production lines to meet these trends while ensuring compliance and quality.
Expertise in high-performance whitening and brightening formulations
Extensive experience in global OEM/ODM projects
Flexible MOQs and scalable production capacity
Consistent batch-to-batch quality assurance
Competitive pricing and reliable lead times
Full B2B support from product concept to international export
Whether launching a new skin brightening cream line or expanding an existing skincare portfolio, our Guangzhou cosmetics factory provides professional, compliant, and scalable OEM/ODM solutions.
📩 Contact us today to request samples, pricing, and a personalized OEM/ODM proposal for your private label whitening cream products.
Whatsapp: +8618998453346
Phone: +8618998453346
Tel: +8618998453346
Email: [email protected]
Addr: Baiyun District, Guangzhou, Guangdong Province, China